Alex Rivera
Founder & CEO
Leads overall vision and works closely with customers on composable and re-platforming programs.
Focus: Strategy, product direction, and key customer relationships.
Company Leadership
A small team
obsessed with composable in practice.
Our leadership team brings together experience from ecommerce, integration platforms, and system integrators. We’ve seen what it takes to move from slideware to shipping—and we’re building YourBrand to make that jump easier.
How we like to work
- • Direct access to decision-makers during evaluation and rollout.
- • Honest conversations about tradeoffs, not just feature lists.
- • Deep collaboration with your engineering teams and SIs.
Leadership team
Jordan Lee
Co-founder & CTO
Owns the technical direction of the Composable API Gateway and Orchestration Studio.
Focus: Architecture, scalability, and developer experience.
Taylor Morgan
VP, Go-to-Market
Partners with ecommerce and digital leaders to align YourBrand with transformation roadmaps.
Focus: Commercial strategy, partners, and customer success.
Titles and roles here are placeholders. As the team grows, you can update with real names, profiles, and links.
Want to meet the people behind the roadmap?
For early-stage customers and partners, we like to get leadership and core stakeholders in the same room—virtual or otherwise—to align on goals and constraints.